Kalina MacKay—the public relations chair for Carolina For the Kids (C.F.T.K.), a nonprofit organization that serves UNC Children’s Hospital in Chapel Hill, North Carolina—faced a unique dilemma: digitally wrangling 1,000 University of North Carolina undergraduates for the organization's annual dance marathon. The 24-hour in-person event had been canceled, but MacKay launched a virtual iteration on March 20, primarily via C.F.T.K.’s social media accounts.
CHARLOTTE AND CHAPEL HILL, N.C. - Every year UNC students hold a 24-hour Dance Marathon to raise money for the UNC Children’s Hospital. It brings out hundreds of students.
The dancing doesn’t stop
Dance Marathon went virtual this year.
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Triangle Business Journal
DANCE MARATHON GOES VIRTUAL AT UNC: An annual fundraiser at UNC-Chapel Hill is taking on a new beat this year.
The Daily Tar Heel
Carolina For The Kids is hosting a different kind of dance marathon this year.